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Real Betis Balompié wants to become the most sustainable football club

09
Jun

By: ian

Comments: 0

Real Betis Balompié wants to become the most sustainable football club

By: Marius Stegemann, EFDN

Real Betis Balompié is an excellent example of what football clubs can do to fight climate change and to have an impact well beyond the pitch. All it takes to achieve positive change and winning ways is leadership, vision, and the creative energy of fans and the community. 

In 2019, Real Betis was the first football club in the world to join ‘Climate Neutral Now’, an initiative of the United Nations. Since then, the Spanish club walks the talk and launched the programme ‘Forever Green’, which is actively supported by La Liga in October 2020. 

The aim of ‘Forever Green’ is to raise awareness among football fans, and people at large,  about the need to fight against climate change, and facilitate cooperation and actions between clubs to reduce their carbon emissions. The vision is that the most popular sport in the world has to take its responsibility, working with its fan base, to protect the planet for future generations.

‘Forever Green’ is developed along five pillars:

1.- Climate change

The goal is to measure and reduce the carbon footprint, and compensate inevitable emissions by purchasing carbon offsets which are projected which reduce emissions elsewhere. Real Betis, for example, supports a wind farm, emission reduction project in Costa Rica.

2.- Recycling

With the cooperation of specialized companies, the club undertakes different waste separation and collection actions to create a recycling culture among its fans.

3.- Mobility

In normal times, on matchdays, Real Betis’s stadium is filled with more than 50,000 enthusiastic fans. The Club promotes many different initiatives to boost sustainable transport with electric vehicles, bicycles or public transport. Fans are the Club’s main allies in fighting climate change.

4.- Nature

The Club has launched several ecologic actions and ideas to promote a greener planet. These include the creation of urban farms, reforestation, or actions to clean the River Guadalquivir which cuts across Seville.

5.- Sustainability 

The Club installed a LED lighting system at Benito Villamarín Stadium to contribute to energy efficiency. Enjoying plenty of sunshine in the South of Spain, solar panels have been installed to generate photovoltaic renewable energy for its own use. The Club has eliminated paper in its operations, whenever possible, for example, entrance into the Stadium is done via smartphones. 

Rafael Muela Pastor, Head of the club’s foundation, highlighted throughout his presentation at the 15th EFDN Conference how Real Betis Balompié wants to become the most sustainable football club on the planet. The presentation is available on the EFDN website. 

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    greenfootproject

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    Considering that sports buildings account for arou Considering that sports buildings account for around 10% of the total energy demand in some countries, it is definitely worth talking about reducing the carbon footprint of these structures, writes Benjamin Kirchler, research associate at the Enerfieinstitut der Johannes Kepler Universität Linz, the coordinating partner of the GREENFOOT project.

To understand the potential of crowdfunding for #football organizations to leverage their large fan base to fund building renovations, GREENFOOT conducted an extensive primary data collection among ~3,500 citizens in #Azerbaijan, #France, #Ireland and #Sweden.

Overall, 43% indicated being interested in professional football and 37% are most likely to follow their national team. The increasing perception and recognition of anthropogenic climate change is also evident in the survey. Around 51% indicate to be either very or extremely concerned about #climate change. Environmental conscious citizens are also more likely to engage and contribute to sustainable crowdfunding.

One of the potential barriers to #crowdfunding is unfamiliarity with the concept and an associated lack of trust. Trust is built through knowledge and experience, but the average population has accumulated relatively little experience and less than 12% have actively participated in crowdfunding.

Learn more via the link in bio.
    The @fcgroningen professional football organizatio The @fcgroningen professional football organization successfully used crowdfunding to put solar panels on the roof of their Euroborg stadium. The GREENFOOT team spoke with Andre Snakenborg, the infrastructure manager at FC Groningen, about their experience with crowdfunding energy investments.

Read the full interview here:
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#euroborg #euroborgstadium #Groningen #football #crowdfunding #solarpanels #solarpanel
    In recent years, we have seen several stadiums imp In recent years, we have seen several stadiums implement specific guidelines to make their stadiums more and more sustainable. 

The Groupama Arena promotes sustainability in the district of Budapest following four directives in their green pathway. According to their strategy, they work according to these four pillars: 

PIONEER: We are committed to building Hungary’s first carbon-neutral stadium in the name of renewal. With this we want to set an example and inspire.

LOCAL INTEGRATION : On the road to complete carbon neutrality, we implement not only large-scale but also small-scale projects that are very important for the protection of the environment, giving our suppliers and partners the opportunity to actively participate and create value.

INNOVATIVE: We try to apply the latest technological solutions to all elements of the Green Arena program, we are constantly increasing our knowledge and following the relevant trends.

VALUE CREATOR: We strive to create value together with our suppliers and partners and share it with others. Not only do we want to set an example, but we also want to encourage individuals and communities alike. In order to strengthen the guidelines, we have launched our Green Aréna program, which aims to be the greenest club in the OTP Bank League.“

Besides this, they created the “Zöld Aréna Programját”, Green Arena Programme which is an engagement in the sustainability operation of the stadium. Within this programme, the stadium has day-to-day operation in order to reduce the ecological footprint of his facility. 

By @efdnfoundation 

Read the entire article here: https://eurac.tv/9Vc2
Link in bio
    For the achievement of the European Green Deal abo For the achievement of the European Green Deal about € 260 billion of additional investments per year are required. Hence, the mobilization of investments from private and public sources in the field of renewable energy generation and energy efficiency are essential to reach the targets of the energy transition. This report investigates grassroots fundraising for projects related to energy and sports through a review of the academic literature, previously collected research data, and case studies. 

Link in bio.
    What is the GREENFOOT project? GREENFOOT will dev What is the GREENFOOT project?

GREENFOOT will develop and implement a community-based financing scheme for renovating stadiums, practice facilities, and related buildings (e.g. team headquarters, fitness centres) with energy efficiency (EE) and renewable energy (RES) measures. The GREENFOOT concept is to finance sport building EE renovations and RES installations with crowdfunding schemes that propel Europeans to become active participants in the energy transition through their love of sports and their favorite teams.

Read more about the GREENFOOT project here: https://greenfoot-project.com/about-us/
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    This project has received funding from the European Union’s Horizon 2020 research and innovation programme under grant agreement No 893858. The sole responsibility for the content of this website lies with the GREENFOOT project. It does not necessarily represent the opinion of the European Union.

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